Representing the Ham: Birmingham man turns the city’s nickname into an eye-catching image

When people think of Birmingham, they might imagine Vulcan, their favorite BBQ eatery or a sunny afternoon at Regions Field. But what comes to mind when they think of the city’s name?

For Jason Johnson, the answer was simple.

After moving his family from Atlanta to Hoover in 2012, he started to hear Birmingham referred to as B’ham – a word that was new to him. “It just dawned on me one day – this was an idea that needed to be done,” he says. “It made such sense to put it in a visual form. I hadn’t seen it done, and I knew exactly what I wanted to do.”

So last summer, he paired the letter “B” and a bone-in ham image, creating a logo to represent the city’s nickname. Thus, his company, The Original B’ham, was born…

To read more about The Original B’ham, check out the July 2014 issue of Hoover’s Magazine. Find your copy here.